Stage 03 — Groups & distributors
Running five brands into the United States the usual way means five sets of vendors, five sets of contracts and five different versions of the truth. A portfolio deserves shared infrastructure and separate books.
Each brand scored for U.S. fit so capital goes to the two or three that can actually carry it.
One entity, one importer of record, one warehouse footprint, consolidated freight.
Contribution margin, inventory and ad spend never blended across brands in the console.
Winners get more capital and channels; laggards pause without dragging the group.
Can brands stay independent?
Yes. Each brand is its own workspace in the console with its own team, catalog, campaigns and numbers. The shared layer is infrastructure, not identity.
We already distribute for others.
Then Muir is the operating system behind your service. You keep the commercial relationship; we run the U.S. mechanics and give you the reporting your principals ask for.
How many brands can start at once?
Two or three. Starting more in parallel reliably produces a portfolio where nothing gets the attention it needed in its first two quarters.
Who owns the data?
You do, per brand. Exports are available at any time and access ends when an engagement ends.
6
Operating workflows
4
Forest layers, one system
6
Sales channels supported
EN / TR
Operated bilingually